WED 6–9PM
THU–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 2AM
WED 6–9PM
THU–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 2AM
*Studio Orson Welles
Studio Orson Welles
Jadran film
Studio Orson Welles
Ul. Rudolfa Kolaka 12
10000 Zagreb
WED 6–9PM
THU–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 2AM
WED 6–9PM
THU–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 2AM
Woven from segments that represent identity and memory, whether used as a cloak, blanket or scarf, Përqam provides a cosy feeling of home in an embrace.
Woven from segments that represent identity and memory, whether used as a cloak, blanket or scarf, Përqam provides a cosy feeling of home in an embrace. Përqam is a transformable garment born from semantic research and cultural association, symbolizing the feeling of home. The term 'përqam' blends the Albanian words: 'perqafoj' (to embrace) and 'arnim' (patch), signifying warmth, connection, and mending. It also resonates with the Turkish word 'parçam,' meaning 'a part of me,' adding another layer of meaning.
Përqam, pronounced 'perćam' or 'parćam,' embodies universal human experiences of departure and longing. Woven from segments representing identity and memory, acting as patches that preserve these elements even as they fade or thin over time. Whether used as a cloak, blanket, or scarf, it provides the comforting feeling of home wrapped in an embrace.
The concept is rooted in the metaphor of a journey, resembling a bundle on a stick, reminiscent of a traveller’s essentials. When unfurled, this bundle, a symbol of memories carried into the unknown, transforms into a garment that provides comfort, solace and a connection to one's origins. It evokes a heartfelt longing for the place and moments left behind.
Përqam is produced locally with the help of family, adding symbolism to the process by weaving together elements of identity and memory. Each thread and segment represent the fragments of identity and cherished moments forming a cohesive whole. Committed to sustainability and ethical practices, the project uses local resources and traditional craftsmanship, promoting environmental responsibility and supporting the local economy.
Lejla Mehanoli was born in Konjic, Bosnia and Herzegovina. She is a 4th-year student at the Department of Product Design at the Academy of Fine Arts in Sarajevo, where she has consistently been at the top of her class. Alongside her studies, Lejla engages in extracurricular activities focused on preserving cultural heritage, volunteering, and working with children.
For her, design is the harmonious intersection of aesthetics, symbolism, and functionality. Her design is guided by a strong belief in human-centred design. She believes that design should prioritize user experience and emotional connection, making inclusivity and purpose main to every creation.
Research is a crucial part of her process. She enjoys delving deep into each project, valuing the layers that build a meaningful narrative. She finds inspiration in cultural and traditional elements that bring uniqueness and depth to her creations.
The themes she explores are identity, memory and heritage, crafting narratives that resonate personally with users. Lejla is passionate about promoting cultural heritage through education and sustainable local production. By integrating traditional stories, crafts, and symbols, she aims to make learning immersive and engaging, creating a strong sense of identity. Utilizing local resources and traditional craftsmanship, she ensures that her designs support the local economy, preserve cultural heritage and promote environmental responsibility across generations.
