STUDIO SPACE

DBP Studio

Novak Sofas

DBP Studio

Novak Sofas

Digital design
Exhibition
location

*Studio Orson Welles

WORKING HOURS

WED 6–9PM
THU–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 2AM

TUE 6–9PM
WED–FRI 2–9PM
SAT–SUN 11AM–9PM

*garden 12PM

location

*Studio Orson Welles

Studio Orson Welles

Jadran film
Studio Orson Welles
Ul. Rudolfa Kolaka 12
10000 Zagreb

WORKING HOURS

TUE 6–9PM
WED–FRI 2–9PM
SAT–SUN 11AM–9PM

*garden 12PM

WED 6–9PM
THU–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 2AM

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Digital Presentation of Comfort, Elegance & Personalization

Project

Novak Sofas is renowned for premium, handcrafted sofas tailored to the finest detail—drawing inspiration from Scandinavian minimalism, Mediterranean warmth, and Japandi harmony. Each piece is custom-made, balancing aesthetics and comfort. The website was designed to reflect the brand’s core values through a clean and refined visual language. The layout is minimalist, with an earthy color palette, ranging from soft beige to warm stone, creating a sense of calm and elegance. Product photography takes center stage, highlighting the craftsmanship and beauty of each sofa. All visual elements are derived from the lines of the logo, ensuring a coherent aesthetic throughout. Custom animations and subtle transitions add a premium feel while guiding users seamlessly through the site. Navigation is intuitive and well-organized into clearly defined sections, including: detailed product descriptions, customization options, and information on materials and the brand’s sustainability practices.
Animated illustrations and elegant graphic details add warmth and sophistication. The technical wireframe is highly refined yet discreet—focusing attention on the content and user experience. Sustainability is interwoven into both the design and the messaging: materials are durable, renewable, and repairable. This is not just a website—it is a digital showroom that fully embodies Novak’s vision of timeless, conscious living.

Author

DBP Studio is a design studio based in Ljubljana, driven by a mission to shape a better planet, a vision embedded in their name: designing a better planet. They believe that design can contribute to a better future through clear communication, responsible use of materials, and the power of ideas. The studio creates visual identities, packaging, printed materials, digital solutions, and content strategies for clients working at the intersection of sustainability, innovation, and social impact. Their approach is holistic, and each solution is both contextually sensitive and strategically effective. Their work has been recognized with multiple awards at global and local design and marketing festivals, including the International Design Awards, European Design Awards, Golden Quill, Zagreb Design Week, Websi, Netko, and more. These accolades affirm their commitment to quality, creativity, and responsible design. DBP Studio is a boutique and dedicated team that values long-term partnerships and purposeful design – design that goes beyond visual appeal to create real impact.

IMPRESUM
Year 2024
Client NOVAK Pohištvo

Location

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