STUDIO SPACE

Karla Jaranović

Bugged Out

Karla Jaranović

Bugged Out

Digital design
Exhibition
Play Video
location

*Studio Orson Welles

WORKING HOURS

WED 6–9PM
THU–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 2AM

TUE 6–9PM
WED–FRI 2–9PM
SAT–SUN 11AM–9PM

*garden 12PM

location

*Studio Orson Welles

Studio Orson Welles

Jadran film
Studio Orson Welles
Ul. Rudolfa Kolaka 12
10000 Zagreb

WORKING HOURS

TUE 6–9PM
WED–FRI 2–9PM
SAT–SUN 11AM–9PM

*garden 12PM

WED 6–9PM
THU–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 2AM

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Infographic on the fear of insects

Project

Bugged Out is a project that explores the psychological roots of discomfort and fear of insects, aiming to challenge the negative perception often associated with them. Through research, a scale from 1 to 10 was developed to quantify levels of fear based on specific insect traits, such as sharp legs, hairy bodies, or unusual eyes. The project takes the form of a web application where users participate in an interactive quiz. Based on their answers, an AI-generated 3D hybrid bug is created, visually combining the most fear-inducing features. The project utilizes various AI tools including Deep Research, ChatGPT, Midjourney, Meshy,  to simulate realistic insect elements and blend scientific analysis with emotional engagement.
Bugged Out reveals that discomfort stems from perception rather than the insects themselves, encouraging users to rethink their fears through digital interaction.

Author

Karla Jaranović is a student of visual communications at the University of Zagreb, Faculty of Architecture, School of Design. Her work explores new tools and technologies, with a focus on experimentation and visual storytelling. She is particularly interested in projects that merge design, psychology, and digital media.

Year 2025
Client University of Zagreb, Faculty of Architecture, School of Design
Mentor Franka Tretinjak, Teaching Assistant

Location

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