WED 6–9PM
THU–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 2AM
TUE 6–9PM
WED–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 12PM
*Studio Orson Welles
Studio Orson Welles
Jadran film
Studio Orson Welles
Ul. Rudolfa Kolaka 12
10000 Zagreb
TUE 6–9PM
WED–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 12PM
WED 6–9PM
THU–FRI 2–9PM
SAT–SUN 11AM–9PM
*garden 2AM
The concept is inspired by change and focuses on how society either accepts or rejects it. Although minimalist, this concept challenges the viewer to reflect on the theme of change. The act of tearing paper outward symbolizes the need to explore what lies beneath the surface, while simultaneously implying the concealment of words and, by extension, the concealment of change.
Depending on the viewer’s perspective, each person interprets this change in their own unique way. The visual identity aims to embody the multifaceted nature of social change, inviting participants on a journey of exploration and understanding of these dynamic shifts.
Valentina Beg is a visual communication designer specializing in branding, editorial design, and digital media. She graduated with top honors from the Academy of Applied Arts, University of Rijeka and has received recognition through national competitions and design exhibitions, including the Croatian Design Exhibition 21/22.
Her work blends conceptual depth with visual clarity, often shaped by a strong sense of narrative and functionality. She approaches each project with curiosity and precision, aiming to create meaningful and lasting visual solutions. Today, Valentina runs her own design studio, working with clients across various fields such as culture, architecture, and hospitality. Her process is collaborative and thoughtful, focused on building design that speaks clearly and connects genuinely with its audience.
