Elementi is a newly founded Croatian brand based on local design and production, with a vision that everyday functional elements should be designed with care and purpose. After thirty years of experience in metalwork on projects for others, the idea arose to turn that knowledge inward and create pieces that speak the language of engineering while carrying a spark of personality. The mission is clear, to reimagine everyday objects with the intention of enhancing their functionality and appeal, making something interesting out of what is usually overlooked. A bracket, a handle, a connector, elements often hidden and disregarded, become defining details that shape the identity of the entire product.

Re:gal emerges as a redesign of the classic archival shelving system, with the idea of broadening its possible applications. The foundation remains the simple stacking principle using L profiles and shelves, enhanced with modular add-ons that allow for semi-closed and closed spaces as well as mobility. By using the same elements across all variations of size and purpose, the system stays fully modular, meaning the product can evolve as needs change over time. Exposed screws, braces, and fittings are details where its character is revealed, paired with new profile and shelf colors. The product is maximally honest and straightforward in its appearance, making it equally suitable as an office or workshop storage system, or as furniture for the home and retail spaces.