26.9. – 1.10.2023

Design Bureau Izvorka Jurić

HUM – PLANETARIUM VIŠNJAN SET OF THE CROATIAN MINT

Location
Zagreb Fair
Hours
WED 17.00-22.00
THU-SUN 11.00-22.00
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Project

The Croatian National Bank issued and the Croatian Mint minted the smallest coin in the world – a gold coin with a diameter of only 1.99 millimeters, which bears the motif of Hum, known as the smallest city in the world. The coin is part of a numismatic set, in which there is also a one-ounce gold coin with the motif of the Višnjan Observatory, the last gold coins with kuna denomination.The story of this product is inspired by discovery, guided by the trait innate to all humanity – the desire to explore. Over the millennia, human research endeavors have led to sailing the sea, discovering new knowledge, conquering the earth and sky, and exploring space.

The packaging concept of the Hum – Planetarium Višnjan set evokes this line of research and leads through an experience in which complete preciousness is gradually revealed.

Special attention was paid to the exclusive packaging in which this special set is placed: a hard laminated box, covered with a special dark blue paper, opens like a map, and leads to the valuables, providing an experience of discovering immense value. By unfolding from smaller to larger, each step reveals one part of the set, with golden text guiding you through it. When fully opened, the Hum and Zvjezdarnica Višnjan gold coins are revealed, on a surface illuminated by many tiny lights, like the starry sky. Along with the gold coins, the box also contains protective cotton gloves and a magnifying glass for viewing the smallest coin.

Author

Design Bureau Izvorka Jurić operates independently on various projects related to visual communications by bringing together a team of experts, depending on the needs of the project. The team of people with more than 20 years of experience and with numerous international awards and recognitions for successful projects in both Croatian and global markets.Our projects typically include the designing of complete product or service identities and presentations on the market, including a range of services like developing a creative marketing strategy, developing creative verbal communication, designing visual communication, designing product identity and packaging.

Project name Hum – Planetarium Višnjan set of the Croatian Mint
Year 2023.
Client Croatian Mint
Studio Design Bureau Izvorka Jurić
creative direction Jelena Gvozdanović, Izvorka Jurić
art direction Izvorka Jurić
production manager Natalija Najjar
Design Jelena Gvozdanović, Izvorka Jurić
presentation photo Jurica Kos
copywriter Jelena Gvozdanović
presentation photo Jurica Kos
Location
Zagreb Fair
Hours
TUE 17.00-22.00
WED-SUN 11.00-22.00
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