In order to put the diverse product offer in the foreground, we have refined the branding and focused on simple typography. For the story of indigenous products, we opted for lettering in the shop window and within the store, and for the purpose of communicating equal regional representation, we designed and illustrated posters. We chose materials and printing techniques with little impact on the environment.
Symbol is a creative agency founded in 2016 and managed by partners and long-time friends Ante Vekić and Marko Jovanovac. We are six creatives working out of two offices in Osijek and Samobor, Croatia. Collaborating closely with clients to produce meaningful, inspiring and memorable experiences mostly in the domain of publishing, culture and EU.